That’s right, LBi London has been nominated for two Webby Awards and we’re super excited. So much so we’ve dispensed with the recommended press release template and decided to go all gushy.
Now with a controlling deep breath, here are the details:
Our work with D&AD for the 10th Anniversary of New Blood has been shortlisted in the employment section. The campaign had something of a Marmite effect when it was launched, but as it progressed garnered a lot of support, with over 7,000 pledges. The website featured all the video and photo pledges people in the creative industry, and a preview of work from the students taking part.
The lovely Electrolux ArtHome project as also been shortlisted in the Restaurant category. The website showcases the exclusive restaurant situated at the top of the Palais de Tokyo, which showcases Electrolux appliances through exciting and creative culinary art. Its been a huge success, providing workshops, lunches and dinners to thousands – all coming into close contact with the brand.
Now to borrow from the press pack, the Webby Awards are hailed as the “Internet’s highest honor” by the New York Times, and is the leading international award honoring excellence on the Internet.
As with all Webby nominations, they are put forward to the people’s vote. So please vote by April 29th for D&AD New Blood and for Electrolux ArtHome.
Recent Webby success
We’ve had a previous successes with the Webby Awards over the last few years. In 2009 our work for TES was nominated in the Employment section and in 2006 our work with SONY Playstation for the Official PSP Site (yourpsp.com) won the Consumer Electronics category. Along with numerous Official Honourees including Red Bull Racing, Sony PlayStation, Brahma Beer and BarclayCard.
Our sister agency LBi Stockholm won the Insurance category with Your Own World in 2008 and picked up the People’s Voice award for email marketing for Hello FRA in 2009.
Tags: D&AD, electrolux, Webby